MERCH MADNESS '24
Every underground scene needs merchandise. Merchandise serves as marketing, revenue for support, and a signal to outsiders that you know something they don't.
Many of us have shirts, hoodies, or pins from bands that played a few shows and disbanded. Some never even got that far, but you still wear that merch with pride!
As UNDRGRND continues to grow it will help support those artists, musicians and filmmakers to ensure that beautiful merch doesn't become a relic of unrealized potential.
But first, UNDRGRND needs its own. That's where you come in.
From now until the end of the month UNDRGRND will accept submissions to create official UNDRGRND Merchandise. Then, we'll vote in a March Madness bracket style to decide which merchandise gets created.
UNDRGRND has put together a spreadsheet providing logos to alter and repurpose for our brand. In the spreadsheet you will find suggested brand-specific wording to use in the alteration (e.g. UNDRGRND, U or G, GRND, Behind the Pixel, UNDRGRND DIGS) as well as specs for specific merchandise materials.
You are not limited to this list, however, only 4-8 original submissions will be selected for the bracket.
Highlighted rows indicate automatic #1 seeds. This means regardless if they win odds are it will get made.
MERCH MADNESS '24 DETAILS:
Open Call Submissions: March 21-31
Logos to Alter (Select from the list of logos to alter or create your own. Multiple submissions allowed!)
Prizes: 50k $GRND per submission, 100k each winner per round, 250k each for the final four selections
Grand Prize: 1 Million $GRND, Santa Fe NFT Pass, Merchandise of your choosing,
Voting Begins: Week of April 1